Pradipta Mukherjee &Amp; Sapna Agarwal In Kolkata

Stories by Pradipta Mukherjee &Amp; Sapna Agarwal In Kolkata

Call centres to rethink strategies

Call centres to rethink strategies

Rediff.com   9 Mar 2007

The current level of automation available in the Indian call centre industry is very rudimentary with only the language assistance interface or the first level of the call being automated.

Now ads will be beamed to your cellphone

Now ads will be beamed to your cellphone

Rediff.com   6 Mar 2007

Ignoring advertising will get increasingly difficult with billboards now being able to beam video advertisements directly to passing cellphones

Seagram to position as Indian brand

Seagram to position as Indian brand

Rediff.com   21 Feb 2007

Seagram India, a Pernod Ricard group company and the world's second largest wine and spirits conglomerate, is looking at positioning itself as an Indian brand

Branded gaming on mobile phones

Branded gaming on mobile phones

Rediff.com   20 Feb 2007

The placement of brands in mobile games - termed as branded gaming or advergaming - is expected to witness a jump in India with the number of gamers estimated to touch two million in 2007.

GSM operators vie for mobile games pie

GSM operators vie for mobile games pie

Rediff.com   19 Feb 2007

After tariffs war, GSM operators are now experimenting with the pricing of value-added services such as downloads of mobile games in 2007.

You will hear Only Vimal once again

You will hear Only Vimal once again

Rediff.com   12 Feb 2007

The Rs 300-crore (Rs 3 billion) Vimal textile brand, launched 27 years ago by Reliance Industries, is preparing for a major comeback this April.

Wireless phone subscriber expected to double by 20

Wireless phone subscriber expected to double by 20

Rediff.com   12 Feb 2007

The wireless phone subscriber base in India has already crossed 100 million mark and is expected to more than double to 265.2 million by 2010

Corporate espionage goes undetected in India

Corporate espionage goes undetected in India

Rediff.com   10 Feb 2007

Companies that invest heavily in firewalls and other protection measures forget that over 15 per cent of their employees are talking to headhunters and prospective new employers at that very moment, say experts.

Indian portals fail to click, says study

Indian portals fail to click, says study

Rediff.com   9 Feb 2007

Interestingly, majority of the 26 highly user-friendly websites come from the world of e-commerce.

Start-ups attract 20% of pvt equity funding

Start-ups attract 20% of pvt equity funding

Rediff.com   5 Feb 2007

Private Equity investments in start-ups accounted for 20 per cent of the overall PE investments in the country, which stood at $7.46 billion in 2006 (over 299 deals).

Gaming to rise 72% yearly

Gaming to rise 72% yearly

Rediff.com   30 Jan 2007

Nasscom states the Indian gaming industry, estimated to be around $48 million (around Rs 210 crore) in 2006, is expected to cross $424 million (around Rs 1,900 crore) by 2010.

BI tools catch with insurance firms

BI tools catch with insurance firms

Rediff.com   30 Jan 2007

Implementation of BI tools can improve the bottom line by 10-15 per cent of insurance companies.

It's boom time for air hostesses

It's boom time for air hostesses

Rediff.com   25 Jan 2007

The demand for aircrafts and hospitality industry is poised to treble by 2009.

Marico to roll out new products, plans acquisition

Marico to roll out new products, plans acquisition

Rediff.com   16 Jan 2007

In 2006, Marico acquired four brands, which analysts say are clocking good sales.

Online air ticketing scores over rail bookings

Online air ticketing scores over rail bookings

Rediff.com   15 Jan 2007

Online air ticket bookings have overtaken online train ticket bookings as travel portals such as makemytrip.com dominate the top-of-mind category brand

Idea likely to launch IPO by month-end

Idea likely to launch IPO by month-end

Rediff.com   11 Jan 2007

Telecom operator Idea Cellular said it is on track with its plans to raise Rs 2,500 crore (Rs 25 billion) through its initial public issue and plans to clear all formalities by the month-end.

Kolkata: Movie halls give way to malls

Kolkata: Movie halls give way to malls

Rediff.com   9 Jan 2007

Standalone theatres in the city succumb to multiplex pressure.

Army schooling for executives

Army schooling for executives

Rediff.com   8 Jan 2007

The Army Institute of Management, Kolkata is gearing up to provide tailor-made courses to executives who have finished college a while ago but want to do additional courses to face the changing world scenario.

Godrej products to be available online soon

Godrej products to be available online soon

Rediff.com   3 Jan 2007

The company also believes the e-commerce facility would prove especially handy for the NRI consumers who would want to present gifts to their families back in India.

CAS to make consumers ultimate gainers

CAS to make consumers ultimate gainers

Rediff.com   2 Jan 2007

DishTV too has joined the race and claims to reach 260 million homes by 2015, from 10 million user base at present, on the back of its value-added services and cheaper subscriber base with better quality services.